Learn How to Build a Personal Brand Around Your Passion
No time to create content? Here’s an idea for creating quick videos on Youtube using Snapchat.
I’m sure you already know that I’m very active on social media. Nonetheless, I’m always looking for ways to save time.
I started creating short stories on Snapchat. I would save each one on my phone and then use iMovie app to merge all of them to create a single video.
I upload that video onto my Alaa Hassan’s Youtube Channel.
Try it!
In 2016, I decided to step up my game on Medium.com with a new strategy to help boost my personal brand. I want to start using as my eCommerce Diary where I share 3 things I did that day related to eCommerce.
Here’s a quick video showcasing this strategy and which you can use for yourself as well.
Here’s this month’s book to read perfect for improving your online marketing.
by Jay Baer [ Amazon.com | Amazon.ca | iTunes ]
If you’re wondering how to make your products seem more exciting online, you’re asking the wrong question. You’re not competing for attention only against other similar products. You’re competing against your customers’ friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: “How can we help?”
Jay Baer’s Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.
Jay Baer is a marketing keynote speaker, consultant, and digital marketing pioneer. He has consulted for more than 700 brands since 1994, including 30 of the Fortune 500. In addition to Youtility, he’s co-author of the social business transformation book, The NOW Revolution. Baer runs the popular Convince & Convert blog, and is host of the weekly Social Pros podcast.
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In the last hour, I decided to create a simple logo for my personal brand using Pixlr.com (free). You can also use Canva.com
(K)eep (I)t (S)imple (S)tupid.
I made sure I don’t spend more than 1 hour on it. This logo will be used on my website as well as an upcoming intro that will be used in my videos.
Everyday, make it a habit of executing one thing towards your personal brand. Small steps do add up!
Before you can establish your personal brand, you need to discover yourself. Know your strengths, weaknesses, passions and much more. It will help you differentiate yourself from people around you.
After a tribe member commented in our Facebook group wondering what is the importance of having and maintaining a personal brand, I decided to create this short video.
It’s very important to first understand the true meaning of personal branding.
It’s not about how many likes your Facebook page has, how many followers you have on Twitter or Instagram, the number of connections on Linkedin or the number of visitors you get on your blog.
Personal branding is 1. the first thing that comes to mind about who you are when your name is mentioned and 2. what impact you have on those who know about you.